Branding 101: Learn How to Brand Your Business Like A Pro
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Introduction. (0:29)
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Who is Brittney Murray? (1:05)
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You need a pick-me-up... Here's your Ice Breaker! (0:05)
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Branding builds businesses that endure. (1:18)
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What we'll be covering (0:21)
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What do you struggle with the most? (0:29)
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What is brand voice? (1:41)
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Why does having a strong brand voice matter? (1:07)
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Difference between voice and tone (0:49)
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Establishing your own brand voice (0:27)
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How do you want people to feel about your brand? (1:15)
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Your personality should reflect values (2:08)
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Who are you talking to? (0:22)
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Who is your dream client? (1:55)
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What problems are your dream clients facing? (2:01)
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Research brands you love (1:08)
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Quick Recap (0:21)
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Watch your tone (0:28)
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2 Key Points regarding tone (2:41)
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Let's get to work! (2:57)
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Authentic brand story (0:43)
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Brand Story (0:21)
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4 Brand Story tips (3:05)
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Be Creative (2:48)
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Your brand voice (0:13)
